HAMILTON LAUNCHES NEW PRODUCT CATALOGUE
Sunday, 25 Aug, 2013
Following the launch of its new range of brushes, rollers and accessories aimed at professional painters, decorators and builders, Hamilton has launched a new trade catalogue. Benefitting from the new look branding, the new catalogue has been designed to provide an explanation of the new tier structure, allowing customers to tailor their service by effectively matching products to their customers requirements. Designed with tabbed pages, the new catalogue provides a quick point of reference making the ordering process easier and more time-efficient.
The catalogue includes everything from the popular Perfection pure bristle brushes, to an extensive range of rollers, decorating tools and accessories, as well as an unbranded entry range. In order to help boost its customers sales, the new catalogue also includes a section on point of sale and merchandising which includes display units, window stickers, information leaflets, posters and shelf wobblers for the three new Hamilton sub-brands.
Marketing director, Philippa Pawson explained, “We are offering some fantastic new products, especially on the synthetic side, alongside our traditionally excellent natural bristle brushes. The new catalogue provides clearer information on product features and benefits meaning that merchants can assist their customers in making more informed choices.”
To receive a copy of the new Hamilton catalogue, please contact your Hamilton representative or the sales team on 01953 458691